Anna Lindow is the Regional Manager for New York at General Assembly, which means she oversees education programming at GA's New York campuses and gets to do two of her favorite things: talk to people about their careers and make spreadsheets. In her spare time she plays guitar badly and codes in Ruby on Rails badly. She holds a BA in American Studies and Creative Writing from Columbia. Rob Schutz is the Head of Acquisition Marketing at Bark & Company (formerly BarkBox). He was previously the founder and CEO of What's the Deal, a social daily deals platform acquired by kgbdeals in April of 2011. Rob has extensive cross-channel digital experience and taught two semesters of User Acquisition Marketing at General Assembly. He also has a really cute dog, Ernesto.