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Content Marketing Workshop: Content That Converts

  • All levels
  • 18 and older
  • $99
  • 10 E 21st St, New York, NY
  • 3 hours

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  • $99
  • GA NYC Manhattan (3rd Floor) @ 10 E 21st St 3rd Fl, New York, NY 10010
  • 3 hours
  • A computer will not be provided.

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Class Description

Description

What you'll learn in this marketing class:

It’s easy to think that a great product or service will sell itself, but it’s rarely the case.

In this interactive class ideal for startup founders and marketers, you’ll find out how to market your content. You’ll learn how to utilise different types of content to tell a story, increase engagement around your content, and then repurpose your content for different channels (like Instagram, Facebook, Twitter, Pinterest & more) to maximise visibility.

Takeaways

  • Understand what content marketing is.
  • Create a content marketing strategy.
  • Learn how to repurpose content for different channels.
  • Know the best tips to increase engagement.

Preparation

  • This class is taken completely online via Zoom. You will need access to a laptop or computer with a working webcam and microphone as well as a strong internet connection.
  • We will provide a link to the session 24h before & again on the day of the class - keep an eye out in your inbox.
  • All communication will be sent to the email used to purchase a ticket. If you have signed up on behalf of a friend or colleague, please forward along this information. NOTE: this session will not be recorded, however, slides will be sent within 7 days following the class.

Remote Learning

This course is available for "remote" learning and will be available to anyone with access to an internet device with a microphone (this includes most models of computers, tablets). Classes will take place with a "Live" instructor at the date/times listed below.

Upon registration, the instructor will send along additional information about how to log-on and participate in the class.

School Notes:
For students enrolling in 12 week part time and immersive classes, it is not recommended that you book more than one class simultaneously.

Refund Policy

If you can't make it to a class/workshop, please email us at [email protected] at least 7 days before the scheduled event date. No refunds will be given after this timeframe.


In any event where a customer wants to cancel their enrollment and is eligible for a full refund, a 5% processing fee will be deducted from the refund amount.

Reviews of Classes at General Assembly (2,637)

(4.3-star rating across 2,637 reviews)
  • Content Marketing Workshop: Content That Converts

    Reviewed by Taina B. on 5/18/2019
    She kept the class interesting and used our business ideas to drive home the point.
  • Content Marketing Workshop: Content That Converts

    Reviewed by Maneepan P. on 6/11/2018
    My class with Nikki is great. She giving ideas and guidances.
  • Content Marketing Workshop: Content That Converts

    Anonymous review on 6/2/2016
    Well organized, with solid examples to illustrate points. Instructor was friendly and welcomed questions. Ended (a bit strangely) with the class watching a 12-minute Ted Talk on YouTube.
  • Content Marketing Workshop: Content That Converts

    Reviewed by Eva S. on 9/17/2015
    I liked the pace of the class as well as the content. Case study was interesting.
  • Content Marketing Workshop: Content That Converts

    Reviewed by Natalie M. on 6/24/2015
    Excellent material. The groups were a little lacking as people were so vastly different in their experience levels. Overall a good course.
  • Content Marketing Workshop: Content That Converts

    Anonymous review on 5/19/2019
  • Content Marketing Workshop: Content That Converts

    Reviewed by MAISA C. on 4/27/2016
  • Content Marketing Workshop: Content That Converts

    Reviewed by Lauren Leonard P. on 10/22/2015
  • Content Marketing Workshop: Content That Converts

    Anonymous review on 9/17/2015
  • Content Marketing Workshop: Content That Converts

    Reviewed by Juanita T. on 8/5/2015
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Review Summary by CourseHorse

The Content Marketing Workshop: Content That Converts is highly praised by students for its engaging and interactive teaching style. The instructor, Nikki, effectively incorporates students' business ideas into the class to drive home the lessons. The class is well-organized and provides solid examples to illustrate points, making it easy for students to understand and apply the concepts. The pace of the class is also appreciated, allowing students to grasp the content effectively. The case study presented in the workshop is particularly interesting. Overall, the workshop is considered valuable and provides excellent material for students to learn and develop their content marketing skills. Quotes: - "She kept the class interesting and used our business ideas to drive home the point." - "My class with Nikki is great. She gives ideas and guidance." - "Well organized, with solid examples to illustrate points. Instructor was friendly and welcomed questions. Ended (a bit strangely) with the class watching a 12-minute Ted Talk on YouTube."

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