Digital Marketing Bootcamp

at General Assembly - Online

Course Details
$250 8 seats
Start Date:

Sat, Jun 06, 10:00am - 5:00pm ET

Purchase Options
Class Level: All levels
Age Requirements: 18 and older
Average Class Size: 20
Teacher: Salim Holder

Flexible Reschedule Policy: This provider has flexible, free rescheduling for any-in person workshop. Please see the cancellation policy for more details

What you'll learn in this digital marketing course:

Due to the current health concerns, all GA short-form events, workshops & bootcamps will temporarily be held online - including this one.

Registered students will be notified 24 hours in advance of this program with information on how to log in to the Zoom Meeting Room and other tools you’ll need for the session. Registration for this class will close 2 hours prior to the session start in order to allow all students ample opportunity to have the technology enabled.

The digital landscape is moving at lightning speed. Every industry has been affected by the advances in digital—from retail to brands and agencies. Has your manager recently assigned a digital marketing role to you? Are you a project or account manager at a creative agency? Do you work for a small company or a start-up, and handle all things digital on your own? Then this bootcamp may be just what you need! Specifically created for participants and professionals interested in gaining a deeper understanding of everything digital marketing can encompass.

This activity-driven class will equip you with tips and strategies on how to devise your brand and marketing strategy, what digital channels are available to you and how to use them, and how to track and analyze all of your marketing efforts with data-driven decisions.


  • Learn how to create a basic brand/marketing strategy

  • List and execute at least 5 key best practices on content marketing

  • Identify and describe at least 3 marketing techniques for each channel

  • Walk away with examples of KPIs and metrics to track


  • You will need access to a laptop or computer with a working webcam and microphone as well as a strong internet connection.
  • Project/company that you want to focus on during the exercises portion
  • This course will occur completely online using Zoom and Slack.
  • Course set up information will be emailed to all students signed up around 24 hours before (and again an hour before) your course launches.

Remote Learning

This course is available for "remote" learning and will be available to anyone with access to an internet device with a microphone (this includes most models of computers, tablets). Classes will take place with a "Live" instructor at the date/times listed below.

Upon registration, the instructor will send along additional information about how to log-on and participate in the class.

School Notes:
For students enrolling in 12 week part time and immersive classes, it is not recommended that you book more than one class simultaneously.

Still have questions? Ask the community.

Refund Policy
If you can't make it to a class/workshop, please email us at [email protected] at least 7 days before the scheduled event date. No refunds will be given after this timeframe.


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Start Dates (1)
Start Date Time Teacher # Sessions Price
10:00am - 5:00pm Eastern Time Salim Holder 1 $250

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Questions about this class?
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Questions & Answers (12)

Get quick answers from CourseHorse and past students.

Question from Fraz S.
How many classes, I am a beginner?
Answer from Brenda L. CourseHorse StaffCourseHorse Staff
Hi there, this is a one-day class. Thank you.
Question from Orlando
Does this class teach how to handle social media campaigns like Twitter, Linkedin, Facebook, etc?
Answer from Brenda L. CourseHorse StaffCourseHorse Staff
Hi, Orlando. The Digital Marketing Bootcamp will teach how to use Twitter, LinkedIn, and Facebook social media campaigns.
Question from Mariam F.
Hey, is this course available for Visa B1/B2? Is this course 16 hours per week?
Answer from Brenda L. CourseHorse StaffCourseHorse Staff
Hi Mariam! You can take our courses if you are currently traveling on a student visa, but the General Assembly will not be able to sponsor students.
Question from Anna B.
Does this class cover Google Analytics? Thanks!
Answer from Hayley M. Verified Student
The instructor briefly referenced Google Analytics, but didn't dive into using it. But there is a separate class on Google Analytics.
Answer from Brenda L. CourseHorse StaffCourseHorse Staff
Hi Anna! This does not cover Google Analytics. You may check the Google Analytics Bootcamp here Thanks!
Show all 2 answers
Question from Anonymous
How many days and hours is this course?
Answer from Brenda L. CourseHorse StaffCourseHorse Staff
Hi there! This is a one-day class, from 10AM to 5PM. Hope this helps!
Question from Kimila I.
Hi just wondering if you will receive a certificate of attendance at the end of the class? This would be good as my company would like to pay on my behalf.
Answer from Kristle C. CourseHorse StaffCourseHorse Staff
Hi Kim! If you need a certificate of completion for your employer, you can email to [email protected] after the class has completed, and their producers will send a verification. They will just need you to include the class name, date, and location (city).
Answer from Kimila I. Verified Student
Awesome! Thank you Kristle what's the difference between 'verification' and a certificate then?
Answer from Kristle C. CourseHorse StaffCourseHorse Staff
Hey Kim, GA requests that you email them directly for more information. :)
Show all 3 answers
Question from Anonymous
I do not have a specific project to work on. I’m in the planning phases for my startup and need to come up with a timeline and budget, will that work as part of the in-class exercises?
Answer from Kristle C. CourseHorse StaffCourseHorse Staff
Hi there! this will be fine for the class. You have to have a general project/company to focus on during the class, but the description does not specify what stage it should be in so it is okay that if you're are still in the planning phase.
Question from Joana
Hi! How many credits do I get joining this class?
Answer from Kristle C. CourseHorse StaffCourseHorse Staff
Hi Joana. Per the school, CEUs are not offered with their short-form classes and workshops.
Question from Fabiola S.
Hi, is this class for 1 day or is this a 6-week class?
Answer from Chermalyn P. CourseHorse StaffCourseHorse Staff
Hi, Fabiola! This class will run for one day. The details of the date and time are available in the Start Dates section of the class information page, right below the map. This also shows the number of sessions for the said class. Thanks!
Question from Majeed Alsulemani
Does this class has a certificate ?
Answer from Georgia C. CourseHorse StaffCourseHorse Staff
Hi Majeed, yes certificate will be provided.
Question from Paola O.
Do they give a certificate at the end of the course?
Answer from Chermalyn P. CourseHorse StaffCourseHorse Staff
Hi, Paola! Students can request a certificate of completion from the school after the class.
Question from Farida E.
Hello, what is the duration of this class? Is it only for 1 day? Thank you.
Answer from Kristle C. CourseHorse StaffCourseHorse Staff
The class is for 1 day from 10am to 5pm.
View all 12 questions

Reviews of Classes at General Assembly (2,518)

(2518 Reviews)
Digital Marketing Bootcamp
Reviewed by Yexenia M. on 2/20/2020
The instructor was knowledgeable. There was a lot of information to process but very helpful.
Digital Marketing Bootcamp
Reviewed by Anonymous on 5/27/2019
Very high level info not very practical
Digital Marketing Bootcamp
Reviewed by peter t. on 2/23/2019
The facility was comfortable, the instructor was prepared and focused and the experience overall was indeed positive!
Digital Marketing Bootcamp
Reviewed by Jennifer S. on 2/13/2019
The class was very good - worth the time and money. I walked away having more than a topline understanding of the topic and it left me knowing where I need to delve deeper. Sal, the instructor, was excellent. He had the room's full attention with his dynamic teaching style and professional experience in digital marketing. I would probably be swayed to take another class at General Assembly if he's teaching it.
Digital Marketing Bootcamp
Reviewed by Rebecca B. on 10/22/2018
Salim is an awesome instructor. Really engaged with everyone in the class and answered any questions we had without making us feel stupid. He tailored the material to what we were all seeking to learn more about, which was also great. I definitely recommend him as an instructor, and this class is great for anyone who wants to dip their toes into the world of digital marketing (or for people who are already in the industry but want to expand their breadth of knowledge). The class goes by super quickly for 7 hours, and I even walked out with some new acquaintances!
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School: General Assembly

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