Class Level:
All levels
Sun, Dec 20, 6:00pm - 8:30pm Eastern Time
360 people saved this class
Give as a Gift Book as Private EventWe began as a fierce downtown NYC boutique that dressed countless A-listers. We have our own Marketing arm; which enables us to impart FIRST HAND expertise on how to make yours or your client's business coveted by influencers and consumers!
This ALWAYS current workshop is relevant to ANY industry, not just fashion & teaches:
The benefits of Write-ups:
1. What PR is today
2. How to maximize exposure
3. Leveraging write-ups for sales
4. Best mags/blogs/influencers to target
5. Write-ups vs advertising
How to get Write ups:
1. Reaching relevant editors & influencers
2. Press release writing/pitching
3. Leveraging Fashion Stylists
4. Press campaign implementation
5. Creating dynamic promo
Press Outreach
1. Building a power press list
2. Cold calling & networking
3. Publicists' job & fees
4. Editorial calendar & timelines
5. Leveraging social media
Spin Techniques
1. Attracting editors, celebs, influencers
2. Developing press worthy angles
3. Aligning with charities & events
4. Elevator pitching & sound bites
2 1/2-hours - Extremely thorough, great place to network, meet, and learn.
Certificate of completion provided. NO recording devices permitted.
NO REFUNDS.
This course is available for "remote" learning and will be available to anyone with access to an internet device with a microphone (this includes most models of computers, tablets). Classes will take place with a "Live" instructor at the date/times listed below.
Upon registration, the instructor will send along additional information about how to log-on and participate in the class.
Still have questions? Ask the community.
M SHOP
Online
Live Onlne
New York, New York Online
Live Onlne
New York, New York
You will receive the link to join the workshop prior to the scheduled date
| Start Date | Time | Teacher | # Sessions | Price |
|---|---|---|---|---|
|
|
6:00pm - 8:30pm Eastern Time | TBD | 1 | $250 |
Get quick answers from CourseHorse and past students.
CourseHorse Staff
We LAUNCH and ELEVATE fashion brands!
We'll assist with every step from concept to customer. Pioneers of helping designers help themselves, we're a Full-Service Fashion Firm, & leading resource to fashion entrepreneurs & industry. Seasoned experts, our founder alone has 25 years experience...
This school has been carefully vetted by CourseHorse and is a verified NYC educator.
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Know their schedule better than your own? Book a date and time directly.
ALWAYS EARNING
We give you 5% back in rewards for every dollar spent on classes!
ALWAYS SAVING
Once you have $5 in reward points, you can apply them as a discount on future orders.
Questions? Contact us!
Get special date and rate options for your group. Submit the form below and we'll get back to you within 2 business hours with pricing and availability.
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