Greenwashing in the Fashion Industry

The Sustainable Fashion Community Meeting: Greenwashing in the Fashion Industry

The sustainable movement must be built on transparency, authenticity, and the constant push to do better. Brands marketing and communication can conflict with this mission because of the nature of marketing itself. 

How do we highlight our products in a positive way without oversimplifying the negative impacts products have on the environment? How do we educate our customers on the importance of buying with intention and perhaps sometimes encouraging to not buy? These and other questions will be explored during out monthly Sustainable Fashion Community Meeting.

We will explore how the SDG's (UN Sustainable Development Goals):

• 12 - Responsible Consumption and Production
• 13 - Climate Action

Come for the knowledge, stay for the conversation, and return time and time again to take advantage of our rotating fashion swap

*Never attended a fashion swap? Bring your lightly-used clothing and pick up new-to-you threads.

Event schedule:

5:00 pm - Fashion Swap

6:30 pm - Meeting

Note:

BYOC - Bring your own computer/laptop. We will be writing and researching.