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General Assembly
Upcoming Classes in NYC
General Assembly provides the necessary tech skills, career advice, and networking opportunities to prepare individuals for careers in coding, data, or UX design. With courses lasting as little as three months and requiring no previous experience, General Assembly has graduated over 40,000 students worldwide since 2011.
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Introduction to Scripting with Node.js
General Assembly @ 10 E 21st St, New York, NY
In this workshop, students will explore how Node.js -- a javascript environment that can be run outside the browser -- can be leveraged to write helpful scripts for cutting edge front-end code. The class will learn first about CommonJS (the "require" keyword) and how it can be used in both Node and in modern front end web applications. Then, we will delve into writing command line scripts that perform tasks such as reading files from a harddisk...
Build a Website with Squarespace (Without Coding)
General Assembly @ 10 E 21st St, New York, NY
Squarespace is an amazing tool for entrepreneurs and small business owners looking to build a beautifully designed website quickly and easily. In this workshop, you’ll learn how to choose a template, customize the look and feel of your website, layout content, and leave with the beginnings of your very own website. Takeaways Create a new beautifully designed 3-5 page website (with or without copy depending on prior preparation) Develop a functional...
Introduction to Python Pandas
General Assembly @ 10 E 21st St, New York, NY
Are you interested in data analytics? Are you tired of splitting by commas to read from CSVs? Are you sick of Excel? Come to General Assembly to learn about Pandas, a Python library designed to make your data processing work easier. Takeaways By the end of the workshop, students will be able to use pandas to: Perform data analysis Read in data from csv Perform data munging on a dirty dataset Document and share their analysis via iPython notebooks...
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Google Sheets: The Basics
General Assembly @ 10 E 21st St, New York, NY
Mastering the tools to analyze data is important in every job function. Google Sheets is one of the most powerful data analysis tools today, but has been vastly underutilized. It offers similar functionality to Excel while working seamlessly with all other Google Applications. In this class, you will learn the basics of how to use Google Sheets like you would Excel. We will also review some functions unique to Google Sheets that allow you to import...
Intermediate Product Management Workshop
General Assembly @ 10 E 21st St, New York, NY
Using a case study approach to product management, this workshop will focus on showing you how to tackle the most common challenges that arise throughout the product management process. You’ll learn the tools, models, and strategies necessary to effectively conceptualize, build, and ship software. Subjects covered will include analyzing products, creating product strategy, prioritizing feature development, defining success metrics, and crafting...
How to Rebrand Yourself as an Influencer
General Assembly @ 902 Broadway, New York, NY
The Influencer is a 2.5hr masterclass on influence and leadership. The Influencer will teach you the art of influence, of persuading the people around you, a subtle but extremely powerful skill that all leaders possess. Persuasion lies at the heart of your professional success. Persuasion is the difference between someone supporting you and your ideas and being rejected outright. This isn't about 'the pitch'. This is about winning the support...
User Experience Journey
General Assembly @ 10 E 21st St, New York, NY
Interested in transitioning into a career in User Experience Design, User Research and Customer Journey Mapping? Thinking about enrolling in our Immersive Bootcamp? Want to help design great digital products, rooted in user insights and manifested in a captivating digital experience? Have a vision and an eye for users needs but need the foundational skills and tools to bring that vision to life? Stop wasting another minute on lengthy online video...
Advanced Excel Charts for Business Presentations
General Assembly @ 10 E 21st St, New York, NY
Appealing, focused, and easy to understand graphics can be the deciding factor on how your presentation is received. In more stark terms, making bad data visualizations can diminish your credibility as a business or data professional. In this bootcamp, we will learn how to create 10 Advanced Excel charts that will take your data analysis presentations to the next level. Step by step, you will see how different charts work best with certain types...
Storytelling for Business People Bootcamp
General Assembly @ 10 E 21st St, New York, NY
These days, the Internet is abuzz about storytelling. You may have a great idea or creative business solution, but if you can’t tell a compelling story then your message may get lost. This class will help you understand how to uncover and share compelling stories with a range of audiences to achieve specific business goals, from funding for an idea to developing a clever campaign strategy. In this workshop, we’ll delve into specific ways to...
Instagram Storytelling
General Assembly @ 10 E 21st St, New York, NY
Have you ever watched an Instagram story or looked at a post and was curious to know: How did they do that? If yes, then this hands on workshop is for you. Instagram is packed with features, most of which are unknown to the average user. This workshop will walk you through the most important ones, will show you how to tell better stories, and how to take your Instagram content to the next level in order to grow your followers and boost engagement. ...
Assembled: Education
General Assembly @ 902 Broadway, New York, NY
Join us for a full day of talks, panels, and networking dedicated to discussing the promotion and advancement of education. Featuring innovative thinkers in the education space, we'll hear how entrepreneurs, non-profits, and corporations are collaborating to find new ways to help students learn. Speakers: Brad McIlquham / Director, Academics, Knewton Dan Ginsberg / SVP of Product Management, K12 Technology, Pearson Darrell Silver / Co-founder...
Twitter: Acquiring Your First 1000 Users
General Assembly @ 10 E 21st St, New York, NY
Entrepreneurs, startups, marketers, growth hackers, and social media staff could all benefit from a better understanding of how to enhance their brand using Twitter. In this class, you’ll learn how to build a following on Twitter and find out the best practices for engaging your following. You’ll discover how to tap into Twitter’s social graph and gain insights into your competition, how to identify people by location and interests, and how...
The Science of Making Money: Establishing The Sales
General Assembly @ 902 Broadway, New York, NY
Sales is a vital part of every company. Sales managers, entrepreneurs, small business owners, marketing managers, and anyone involved in the sales process can benefit from having access to better metrics. In this class, you’ll learn how to build and manage an efficient sales force. We’ll discuss the importance of a sales funnel and establishing a Crm system to track revenues and performance. You’ll also find out how to identify the best Kpis...
Bootstrapping Your First Year
General Assembly @ 10 E 21st St, New York, NY
You’ll learn about free resources, products, and services which will save you money as well as how much you’ll need for essential living expenses. Having a roadmap of your expenses ahead will enable you to build and grow your company or organization without a fatal surprise that ends in “game over.” Most startup founders spend a significant amount of their own money to finance their venture’s first-year operating costs. Startup funds...
Public Relations 101
General Assembly @ 10 E 21st St, New York, NY
Whether you’re an entrepreneur, startup, social media or marketing professional, small business, or just looking to up your media skills, this class will help you understand the fundamentals of public relations. You’ll learn what constitutes news and how to extract newsworthy angles and create compelling pitches, as well as when and how to reach out to journalists for optimum chances of getting media coverage for yourself or your business. You’ll...
The What and Why of APIs
General Assembly @ 10 E 21st St, New York, NY
From Twitter to Facebook to Tumblr to smartphones to ATMs, Application Programming Interfaces (APIs) power our digital lives. In this session, we will discuss the basics of APIs: what they are, how they work, and why they matter. We will look at the APIs that power several popular services such as Foursquare and Instagram, and discuss the ways that businesses like American Express have used these APIs to their advantage. Even if you’ve never...
Resume Extravaganza
General Assembly @ 902 Broadway, New York, NY
If you are currently job-hunting, thinking about switching careers, or working on updating your resume, then this is your dream event! Have you ever found yourself wondering if you really need that summary section on your resume? Or if two pages is a bit too long? Honestly, the list of resume dos and don'ts can make you want to scream. That's why General Assembly and The Muse have teamed up to bring you the best resume workshop you will ever be...
Intro to Digital Marketing
General Assembly @ 10 E 21st St, New York, NY
Step into the world of digital marketing with General Assembly. During our introductory workshop, explore the components of brand building and see how modern marketers drive successful campaigns using content, email, social media, paid advertising channels, and more. Using real-world case studies, you’ll: Break down the components of a digital marketing campaign. Survey today’s digital marketing landscape and its career opportunities. Learn...
Detox Your Finances with the Fiscal Femme
General Assembly @ 902 Broadway, New York, NY
Join us at General Assembly for the kick-off of The 30-Day Money Cleanse book tour. Ashley (a.k.a. the Fiscal Femme) will take everyone through her favorite fun and effective tips for tackling your finances (without giving up the things you love). She'll also be answering your burning money questions. All attendees will receive a copy of Ashley's new book, The 30-Day Money Cleanse.
Data-Driven Content Strategy
General Assembly @ 10 E 21st St, New York, NY
Content strategists work with marketing, editorial, user experience, and design teams on how to produce the best content for a brand (or independent publisher's) goals, and content strategy is a component of digital strategy that focuses on how, why, where, and when you should create and share content. During this class, you'll get an overview of how content strategy functions in the context of digital and marketing strategy while learning about...
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