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Customer Value Management Workshop

  • All levels
  • 18 and older
  • $50
  • 225 Bush St, San Francisco, CA
  • 2 hours

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  • $50
  • GA San Francisco @ 225 Bush St 5th Fl East Entrance, San Francisco, CA 94104
  • 2 hours

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Class Description

Description

What you'll learn in this customer service training:

Workshop through a customer-centric framework and methodology developed to understand the drivers of customer value. Product Managers, Marketers, and Designers will come away with a uniquely fresh, powerfully actionable, and awesomely straightforward framework and methodology to understand what makes their users tick.

Who Should Attend:
  • Product Managers and Designers yearning to know what matters most to customers so they can prioritize feature development
  • Marketers and Advertising Managers who want to communicate strong and effective competitive messages on what customers truly value
  • Business Process Managers who want to focus and align their people and process on the customer’s needs and value drivers
Takeaways:
  • Capture strategic customer data and put it into a context that translates into real financial terms
  • Quantify what your users deem as the most important features and benefits so that you can design and develop accordingly
  • Move customer satisfaction from a slogan to a science
  • Track the performance of your competitors, then optimize your competitive performance
  • Turn information into knowledge that can be acted on from a marketing and product perspective
School Notes:
For students enrolling in 12 week part time and immersive classes, it is not recommended that you book more than one class simultaneously.

Refund Policy

If you can't make it to a class/workshop, please email us at [email protected] at least 7 days before the scheduled event date. No refunds will be given after this timeframe.


In any event where a customer wants to cancel their enrollment and is eligible for a full refund, a 5% processing fee will be deducted from the refund amount.

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