Decker Made to Stick Messaging

at Decker Communications San Francisco - FINANCIAL DISTRICT

Course Details
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575 Market St Ste 1925
Btwn 1st & 2nd Streets
San Francisco, California 94105
Early bird rate until Apr 1st, $995 thereafter
Purchase Options
Class Level: All levels
Age Requirements: 18 and older
Average Class Size: 10
Teacher: Decker Team

What you'll learn in this pitch training:

The communications experts at Decker have joined forces with Chip and Dan Heath, authors of the best-selling book Made to Stick, to design a program that will make your ideas stick with your customers, coworkers, and bosses – and maybe even your kids.

In a fun, interactive environment, you’ll come prepared with a pitch idea in mind, and actively work on it throughout the day as you’re led through the principles to make it stick. Then, see for yourself how you transformed your own idea with your before and after recordings. 

This course is ideal for leaders, sales people, speakers, marketers, managers and professionals who must persuade and convince others to action.
  • Beat the “Curse of Knowledge”, the single biggest obstacle to clear messages.
  • Create messages that your listener will hear and act on using the Decker Grid™ System.
  • Find the “core” of your idea (and find out why so many communicators inadvertently bury it).
  • Use the principles of memory research to make your message unforgettable.
  • Make data and numbers stick by using the “human scale principle.”
  • See how the six principles of sticky ideas can transform messages at all levels: from speeches and presentations to your very next email or phone call.
What Participants Need to Know:
Join us starting at 8:00am for a continental breakfast and chance to network with your fellow participants. The program begins at 8:30am, and you should plan on staying until 5pm.

We’ll provide lunch so that you can stay focused and alert all day!

Still have questions? Ask the community.

Refund Policy
22 or more days prior to the start of the program: Move to another program without penalty by contacting our office. 

15-21 days prior to the start of the program: Incur penalty of 50% of the registration cost. The remaining balance may be applied to a future program.

0-14 days prior to the start date: Incur penalty of 100% of registration cost. Full registration fee is required to sign up for a future program.

Substitutions are always welcome. In the event that you cannot attend, please feel free to send a friend or colleague in your place.


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Decker Communications San Francisco

All classes at this location

We are conveniently located in the heart of San Francisco on the east side of Market between 1st and 2nd Street, across from Montgomery BART station. For those who are driving, there is a parking lot under 555 Market. The entrance is on Stevenson Street, an alley that runs parallel to Market on the south side. There are several other garages within a few blocks as well.

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School: Decker Communications San Francisco

Decker Communications San Francisco

Decker Communications consults and trains businesses in communications – both in what they say and how they say it. Since 1979 Decker has worked with thousands of leaders in Fortune 500 companies, hot start-ups and leading non-profits (including AT&T, Direct Energy, Fitbit, Hilton,...

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