VP, Strategy & Innovation,
Lieu connects insights to ideas, brands to stories and objectives to results. Drawing on a decade of experience, she works with both global and small businesses alike to plan and implement big, amazing content assets, and small, humble digital campaigns including GE Capital, Etsy and Google.
She is founder and editor of King Content’s The Week in Content publication, and organizes a number of industry events. She also leads a number of education and partnership initiatives across the globe.
EVP, General Manager,
Alicia is EVP, General Manager for King Content’s US business. Alicia leads the commercial and creative direction of the NY office, with an emphasis on business development. Her personal mission statement is to tell addictive, authentic and award-winning stories in highly-strategic ways.
Alicia earned a journalism degree from the University of Technology, Sydney. Her experience as a producer and editor spans magazine publishing, public broadcasting and, most recently, television production with FremantleMedia, where she was Director of Digital Content working on global formats like Dancing with the Stars and Grand Designs. A recipient of a Walkley Award and a UN Media Peace Award, her career has transported her to Azerbaijan for Eurovision, remote Canadian islands, Australia’s striking outback and now New York.