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in Denver
Instructor: Tyler Mandroian
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Intro to SEO
General Assembly @ 3858 Walnut St, Denver, CO
Search engine optimization (SEO) is about improving the visibility of a website in “organic” (non-paid) search engine results. This no nonsense introduction will pull back the veil and unmask this mysterious thing called SEO, helping you to understand and start using it. You will be able to start improving your website’s rankings in the search engines. You’ll learn why your website needs SEO, what are the most important things you need to...
Introduction to Google Analytics
General Assembly @ 3858 Walnut St, Denver, CO
Google Analytics is an incredibly robust, free tool for measuring web traffic data. In this class, you’ll get to know the basics of using Google Analytics to track and evaluate performance and draw insights to improve your business. Starting with basic terminology and key metrics, you’ll build a foundation of knowledge before diving deeper into more complex analytics techniques, including advertising tracking and custom segments. You’ll walk...
Advanced SEO
General Assembly @ 3858 Walnut St, Denver, CO
You’ve covered the basics of SEO and feel like you have a solid understanding of it, but how do you further your knowledge and make the most of it? In this class for business owners, entrepreneurs, and marketers with a basic understanding of SEO, you’ll take a deep dive into the world of SEO. You’ll learn about Google indexation, setting and measuring ROI based goals with clients or managers, tactical keyword research, site architecture and...
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Facebook Advertising Workshop
General Assembly @ 3858 Walnut St, Denver, CO
With over 1 billion users globally, and a penetration rate of over 55% in Hong Kong, Facebook can be a very effective tool for generating and converting leads. More than 50% of all users log in and spend at least 15 minutes on Facebook every day. 68% of users say that a recommendation from a Facebook friend would make them buy a particular product. This hands-on workshop will look beyond just creating and managing Facebook advertising campaigns....
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