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Instructor: Christopher Melotti
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Content Marketing 1-Day Fundamentals Course
Learn how to create a content strategy and editorial calendar that helps you achieve your business goals. You've likely heard that "content is king" and it's more important than ever. This activity-driven bootcamp will equip you with tips and strategies on how to devise your content marketing strategy, what digital channels make the most sense for your business and how to use them, and how to track and analyze all of your content marketing efforts...
Tone of Voice Workshop
A strong Tone of Voice is the difference between a good brand and a great brand. In 2020, it's more important than ever to know who you are as a brand and how that translates to connect with not just any customers but the right ones. In this workshop you'll learn what Tone of Voice is and why it's important. How to develop one and implement it across all channels, plus how content can support it. Perfect for business owners who want to take their...
Blogging Like a Boss
Blogging is very popular with businesses, entrepreneurs, creatives, and individuals alike because it allows you to express yourself, educate customers, sell a message and share your knowledge. The beauty today is that you can use words, photographs, videos, and even podcasts to be found and become popular. Search engines and people are actively seeking relevant posts every single day, and well-written content can earn you an audience to achieve...
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